Intuitive Interface
The app needed to be effortless and intuitive for users to make easy connections and smooth transactions
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Before coming to Onsharp, Find Equine saw a gap in the market for buying and selling horses, especially on mobile. While desktop sites were available, options were limited in the app space.
That’s why founder Nell Tekampe teamed up with Onsharp to bring her vision to life.
“I came into the project with no app-building experience. I knew I wanted an app to sell horses but didn’t know where to start or how to lay it out.”
Find Equine needed a strategic partner who could not only provide development support but also focus on long-term success.
Existing platforms simply weren’t designed or optimized for mobile, meaning that they weren’t very accessible to a wide audience and it wasn’t easy for members of the community to connect.
“There are not a lot of easy places to connect buyers and sellers,” Nell said.
The second challenge actually came about when Nell hired another app development company. “I hired another company before Onsharp that I did not have a positive experience with. I did have the app built, but was left with something that wasn’t usable or scalable.”
The app needed to be effortless and intuitive for users to make easy connections and smooth transactions
To rival existing web-based services, Find Equine knew that their solution needed to be mobile first.
As with all things Onsharp builds, the Find Equine app was developed with the ability to scale as the business grows.
This being Find Equine’s second time around with the app development process, it was imperative for us to get it right and help them realize their vision. In the early rumblings of the project, Nell had thought about backing out completely after remembering what her previous experience had been like.
Nell was looking for:
The client was doubtful that they would be able to see the project through to completion. However, throughout our discovery process, Nell noted that Onsharp made her feel “comfortable and confident” in the project.
“From even the tone of the first email and our first conversations, I just had a good feeling and thought that [the partnership] could be something positive.”
“I’m thrilled with how the app turned out. It exceeded my expectations. I had a vision for it and it was 10 times better than what I’d imagined."
When the project wrapped, we asked the million-dollar question: Are you happy with how the app turned out?
“I’m thrilled with how the app turned out. It exceeded my expectations. I had a vision for it and it was 10 times better than what I’d imagined.”
We helped Nell turn her multi-year-long vision into a reality.
“Without Onsharp’s encouragement, I would not have the app that I have today. It was huge to actually have some real people behind it that I felt comfortable with — it made all the difference in the world.”